Advertisers using CTV for better targeting capabilities and engagement opportunities, thanks to expansion of internet access ...

Aaron Goldman, CMO at Mediaocean, dives into how CTV will knock out linear in this year’s ad spend smackdown. Spoiler alert: ...

Investments in programmatic advertising keep growing, which means that the industry’s evolution is not going to stop in the ...

By making it easy for millions of small advertisers to buy CTV ads, these platforms will gain a larger pool of brands to ...

Proximic by Comscore, a division of Comscore, and a provider of audience and content targeting solutions for programmatic activation, has released its third ann ...

Doug Miller, President of Cars Commerce, joins CBT News anchor Jim Fitzpatrick to share updates on their groundbreaking ...

Join this webinar to learn how Connected TV blends high-impact video with digital targeting to elevate your advertising.

JMP Securities has recently reduced Innovid Corp (CTV) stock to Mkt Perform rating, as announced on November 21, 2024, according to Finviz. Analyst ratings are significant because they provide ...

Proximic by Comscore, a division of Comscore, Inc. (NASDAQ: SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, today released its third annual State ...

Automation was the only investment area that showed growth since the last survey, with 17% more marketers identifying it as crucial. Despite the growing importance of AI and automation, 86% of ...

A new report shows brands are failing to maximize podcast ad potential - with most campaigns reaching under 25% of monthly ...

Join our webinar to learn how Connected TV blends high-impact video with digital targeting to elevate your advertising. The ...