The bandwagon effect is when people start doing something because everybody else seems to be doing it. The bandwagon effect can be attributed to psychological, social, and economic factors.

The bandwagon effect can be very powerful and lead to the ready formation of fads and trends. However, these behaviors also tend to be somewhat fragile and volatile.

Tween taste is expensive these days. Blame social media. Buttressed by influencer marketing and the “bandwagon effect,” Gen Alpha and younger members of Gen Z have a more prolific catalogue ...

Psychologists devote a lot of time to studying the “bandwagon effect” — the tendency of people to adopt a certain behaviour ...

However, the bandwagon effect has likely influenced AI growth as investors and companies have invested unprecedented amounts in the sector. To understand this, let's consider a few similar recent ...

The bandwagon effect is a cognitive bias where individuals adopt behaviors or beliefs because they see others doing the same. For e-commerce brands, leveraging social proof can be a game-changer.

For pre-election polling, however, the concern about a bandwagon effect is not entirely baseless, especially among those whose poverty and undereducation make informed choices challenging.

I've written before about the Republican love of the bandwagon effect, which basically relies on the idea that if you act like Donald Trump and pretend you've definitely got it won, some people ...

The real reason the frenzy over Biden is so unsettling. The herd-like reversal of certain institutions on Biden’s abilities reflects a loss of political freedom.

We’re in a new landscape these days with election denial prominently featured on the menu. (Karl Rove is actually getting booed as a RINO sellout at GOP rallies.) The bandwagon effect is still ...