Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...

The 2025 NCAA Men's Final Four will be hosted in San Antonio, Texas, from April 5 to 7. The 64,000-seat Alamodome will serve ...

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

It's safe to say most fans are not fond of the Big 12 tournament's court design in 2025. In recent years, the power conference has stepped up its game in terms of marketing its conference ...

The Big 12 men's basketball tournament tipped off Tuesday, and fans have been quick to call out the tourney's court design, with some calling it an eyesore. The conference, which partnered with ...

Flamboyant court designs are nothing new in college basketball. Oregon's pine trees, Memphis' tiger stripes, Oakland's dark court, and Florida Atlantic's palm trees. Schools aren't afraid to take ...

The product is cool or crass, awesome or ugly ... or at least palatable. Such avant-garde court designs certainly are the rage these days. FAU has an array of palm trees painted across its ...

Some fans joked about staring at the floor long enough to see hidden messages. Others complained that it was causing problems ...