One of the biggest criticisms leveled at Jaguar when the campaign kicked off was that they risked alienating the traditional, stiff-upper-lip customer base. While it was predictable that a number of ...

In these days of easy access to 3D modelling software and image editing apps, your first thought might be that the photos of ...

Despite criticism, the vehicle made a striking debut at Paris Fashion Week, reinforcing Jaguar's shift toward luxury electric ...

Create exuberant. Live vivid. Delete ordinary. Break moulds. Copy nothing. It ends on the new Jaguar logo, which blends upper- and lower-case letters, a capital G in its centre. Initial bafflement ...

Xbox boss Phil Spencer has commented on Microsoft's recent move to put PlayStation and Nintendo logos in its trailers Spencer said he wants to be "honest and transparent" about where the games can ...

While I've stressed the importance of timelessness, knowing where logo design is heading is crucial. Here are some trends to keep an eye on: Lesson: Even established brands need to evolve, but the key ...

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs. It sounds like something ripped out of a science fiction movie: a metal that’s as ...

Climate XChange runs a tight ship to ensure a fair and transparent raffle. It prints every ticket stub and live-streams the entire drawing process – including loading the raffle drum – so you ...

A revised Jaguar logo also sits in its centre, while there are some other subtle styling tweaks dotted around the general exterior, too. Inside, it's mostly the same as it was before, but the ...