Jaguar broke the internet with a rebranding splash that took social media users for a ride. ⏰Get expert insights and ...

Despite criticism, the vehicle made a striking debut at Paris Fashion Week, reinforcing Jaguar's shift toward luxury electric vehicles.

Jaguar surprised people at the Paris Fashion Week when it revealed the controversial Jaguar Type 00, driving around the streets of Paris! (via X/@Dexerto) ...

One of the biggest criticisms leveled at Jaguar when the campaign kicked off was that they risked alienating the traditional, stiff-upper-lip customer base. While it was predictable that a number of ...

The number of people exposed to Jaguar’s “copy nothing” relaunch is approaching nearly one billion, or one-eighth of the ...

For decades, Jaguar has been producing some wonderful and groundbreaking vehicles. From the D-Type of the 1950s, the iconic E ...

In these days of easy access to 3D modelling software and image editing apps, your first thought might be that the photos of ...

Car launches feel overblown at the best of times ... Copy nothing. It ends on the new Jaguar logo, which blends upper- and lower-case letters, a capital G in its centre. Initial bafflement grew into a ...

In this article, Ekta Banodkar of ABND talks about the rise of minimalist branding, exploring why iconic logos are being simplified, how brands are adapting to cut through digital noise, and the fine ...

Range-topping HSE cars have heated and cooled front seats ... is now a smooth service finished in grey paint. A revised Jaguar logo also sits in its centre, while there are some other subtle ...