Leaders can use this framework to convert local identity into repeatable value—without falling into heritage marketing, soft ...

Forbes contributors publish independent expert analyses and insights. Chief Analyst & CEO, NAND Research. Nearly every enterprise infrastructure is based on a hybrid cloud architecture. While flexible ...

In the modern enterprise, design has undergone a profound metamorphosis. Once relegated to the downstream role of aesthetic polish, it has emerged as a central, strategic function capable of driving ...

A tool for connecting your projects with your goals by Haijian Si, Christoph Loch and Stelios Kavadias Companies typically treat their innovation projects as a portfolio: a mix of projects that, ...

Contemporary academic institutions face many challenges when planning new technology or applications like hybrid learning. Overcoming resistance to change and fostering an environment that embraces ...

Despite its central importance to the success of every business, customer experience is rarely implemented as effectively as it could be by leadership teams. This happens because customer experience ...

Established companies know they must innovate to find growth in the digital era. So, in recent years, large companies have set up innovation labs, accelerators, hackathons, and open innovation ...

In 2025, developing a successful SaaS go-to-market (GTM) strategy requires a blend of precision, adaptability, and a deep understanding of your target audience. By focusing on three core ...

Muruganandan Durai Raj leads a global SAP PLM initiative for a Fortune 200 leader, streamlining industrial engineering ...