Varsity Brands, the leading platform for team Sport and Spirit solutions through its divisions BSN SPORTS and Varsity Spirit, ...

We are excited to join forces with Patricof Co,” said Adam Blumenfeld, CEO, Varsity Brands. “With P/Co’s consumer insights ...

DALLAS, Feb. 26, 2025 /PRNewswire/ -- Varsity Brands, the leading platform for Sport and Spirit solutions, today announced the lineup for its 2025 Believe In You Speaking Tour. Designed to empower ...

Youth travel sports are squeezing parents financially with stay-to-play policies, in which tournaments require hotel stays to participate, then collect hidden kickbacks. The practice might violate ...

Believe In You is Varsity Brands' leadership and proactive mental health program designed to empower students and educators. Launched in 2018, it equips student and adult leaders with the tools to ...

Dallas police said the events following a fight caused many people to mistakenly believe there was an active shooter at the ...

Varsity Brands confirmed that the organization made the decision before Saturday's incident due to planned construction at the Kay Bailey Hutchison Convention Center.

MEMPHIS, Tenn., Feb. 12, 2025 /PRNewswire/ -- Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and competitions, and ...

While Varsity Spirit is based in Memphis, Tennessee, its parent company, Varsity Brands, is headquartered in Farmers Branch. Beginning next year, because of forthcoming renovations to the Dallas ...

Following the incident, the NCA competition host Varsity Brands said that activities were suspended for the day. Saturday night, participants returned to collect personal items left behind in the ...

Following the incident, the NCA competition host Varsity Brands said that activities were suspended for the day. Saturday night, participants returned to collect personal items left behind in the ...