News

She-Ra, Princess of Power, Celebrates 40th Anniversary with First-Ever Barbie Doll (Exclusive)
She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting evil and saving ...
LeBron James didn't call Karoline Leavitt 'KKK Barbie'
A rumor that basketball star LeBron James called press secretary Karoline Leavitt "KKK Barbie" in an interview circulated on ...
Barbie-maker Mattel teams up with OpenAI, eyes first AI-powered product this year
Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first ...
Barbie's about to get a brain — and it's powered by OpenAI
Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.
Barbie, UNO to get tech makeover? Mattel partners with Sam Altman's OpenAI to bring AI-powered products
As part of the partnership, Mattel will also use tools like ChatGPT Enterprise to boost creativity and streamline operations ...
Observer1d
ChatGPT Barbie? Mattel and OpenAI Join Forces on New A.I.-Infused Toys
The partnership aligns with Mattel’s strategic shift under CEO Ynon Kreiz, a former entertainment executive who has ...
Barbie-maker Mattel and OpenAI partner to develop AI-powered products
Barbie-maker Mattel is partnering with OpenAI to develop generative AI-powered toys and games, as the new technology disrupts a wide range of industries, Mattel announced Thursday.