As AI-powered pricing gains momentum, sellers may soon use bespoke prices based on consumers’ personal data warns .

Delta Air Lines is using AI technology to determine a small percentage of ticket prices. Find out what this means for ...

Delta said that it's 'testing' AI pricing during its latest earnings call. A new white paper from its software partner, ...

Delta is pushing back against allegations that it is using AI to price discriminate, responding to a series of questions put ...

When Jason Kao started traveling regularly, Delta Air Lines was the easiest option. For the past 10 years or so, Kao, 34, has often flown out of Raleigh-Durham International Airport, where Delta has ...

In response to questions from lawmakers, Delta says it’s not using AI to find the maximum price an individual will pay.

Fetcherr is one of the prominent suppliers of AI-powered dynamic pricing, working with several airlines including Delta, Azul ...

Delta Air Lines sparked controversy this week when President Glen Hauenstein revealed that the company was planning to expand its use of AI in setting prices. While the change is controversial, ...

The carrier aims to use Fetcherr, an Israeli AI tool, on 20% of domestic flights by the end of the year, President Glen ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...

With limited demand for lower-priced fares, carriers are poised to reduce domestic main-cabin capacity by about 1% by ...

As travel demand sinks, both legacy airlines and budget brands have turned to a strategy of ever-expanding upgrades.