TurboTax is capitalizing on the exposure of the NCAA college basketball tournaments to secure crucial NIL partnerships for ...

Seven of the top 10 most-endorsed athletes (including top five women) are basketball playersSTAMFORD, Conn., April 02, 2025 (GLOBE NEWSWIRE) -- SponsorUnited, the leading global sports and ...

Column: Following the viral success of McNeese State University basketball team's student manager Amir "Aura" Khan, staff writer Amara Bullard reflects on her experience being a student manager for ...

Amir Khan may ride his newfound viral fame into a dream job. According to a report from Evan Sidery of Forbes, the McNeese ...

The NCAA Tournament can make household names out of unlikely people. Amir Khan is proof. Khan, a senior manager for the ...

Some of the most viral partnerships come together overnight. The post Inside the 24-Hour NIL March Madness Deals appeared ...

With manager Amir 'Aura' Khan going viral, the Duke social media team decided to show their manager some love.

Darrion Williams told injured teammate Chance McMillian he was going to win the Sweet 16 game for him. The Texas Tech ...

Fast food chain Wendy's - the official hamburger of March Madness - has curated a unique roster of new NIL partners, ...

Amir Khan, McNeese State basketball’s student manager, has new NIL deals after his star turn in this year’s NCAA Tournament.

BYU star Richie Saunders is a key player for the Cougars during March Madness, but his connection to the tournament goes ...

The national frenzy around McNeese State University men's basketball team student manager has culminated with the ...