Learn how the SWAC collaboration with Victory Snacks aims to elevate HBCU athletics and benefit student-athletes ...

A new partnership between a private label snack company and the Southwestern Athletic Conference aims to generate revenue for ...

This article was originally published on www.si.com/fannation/name-image-likeness as Powerful NIL gesture from Missouri star ...

Former national champion quarterback Greg McElroy predicts who will take over the starting role at Ohio State for the 2025 ...

Misko Raznatovic appears to have a never-ending pipeline of talent at his disposal. The Serbian super agent and man in charge of KK Mega Basket, one of Europe's ...

University of Miami golf commit Kai Trump partnered with energy drink company Accelerator Active Energy in her first NIL deal ...

This strategic collaboration empowers each member of the SWAC Conference with its portfolio of branded snacks and beverages, offering fans, students, and alumni a unique way to show school pride while ...

The WNBA star makes about $76,000, compared to the average NBA player earning $9.7 million—and it's forced some female ...

Trent Mossbrucker, who worked with Scott Frost at UCF in 2017, returns to the Knights program after spending time at Nebraska ...

He joins veteran agent Harold Lewis along with Christian Addison, vice president of football, Aaron Brynildson, vice president of football operations, and Carson Powell as director of NIL and new ...

The app, Sportsmo, is said to be a first-of-its-kind platform that turns live game moments into real-time support for athletic departments, according to a news release. The launch comes just one month ...

Here's the story of how Ohio State guard Gabe Cupps used his NIL money to help his family buy his sister, Ally, a new vehicle ...