Generative AI will neither "help nor harm" a film's chances at an Oscar nomination, the Academy announced last week, as part of larger rule changes to the ceremony.

Why the Oscars’ AI rules matter Under the new guidelines, using AI won’t automatically damage (or boost) film’s chances of Oscar glory.

Essentially, AI won't help films get nominated for an Oscar, nor hinder their chances. Then, it will be up to the Academy's voters to decide whether the movie deserves the award.

While allowing AI to be used in any movie eligible for an Oscar win might sound controversial, the more controversial rule change highlights an issue that's plagued the Academy Awards for years.

Oscars Takes a 'No Stance' on Generative AI Use in Film: Won't 'Help nor Harm' Nomination Chances After 'The Brutalist' and 'Emilia Perez' fiasco, the Academy Awards have revealed new changes.

Academy Sets New Oscars Rules for 2025: You Need to Watch All Nominated Films to Vote in a Category Other new rules and guidelines include cinematography shortlist, new casting award and AI usage.

In 2024, Hollywood was roiled by protests led by the SAG-AFTRA union, fighting for fair rights over their physical and voice identities in the age of AI. A deal was inked late last year to ensure ...

We rather unwittingly found ourselves in the middle of an Oscars row earlier this year, when Adrian Pennington's interview with Dávid Jancsó, the editor on The Brutalist, detailed the production's use ...

These groups also give out their own accolades, often serving as precursors to the Oscars. Increasingly, these awards are becoming important markers in the AI debate. Take The Brutalist ’s example.

Essentially, AI won't help films get nominated for an Oscar, nor hinder their chances. Then, it will be up to the Academy's voters to decide whether the movie deserves the award.