Michelle Obama and Stephen Curry teamed up to create PLEZi, a line of hydration drinks. If you were ever unsure that we ...

Havas Formula is supporting the launch of former first lady Michelle Obama’s Plezi Hydration sports hydration drink. Plezi Hydration launched on March 26 with help from four-time NBA champion Steph ...

In a throwback to peak ’90s pop culture, the Backstreet Boys hit the Daytona 500 with a nostalgic performance and exclusive ...

Alongside his wife Ayesha Curry, the couple serves as co-founders and brand ambassadors for the new product. Their involvement spans packaging, formulation, and marketing — signaling a deeper ...