Ford Motor is launching a new ad on Monday, hoping that U.S. car buyers will lean into a buy American trend. It is the most ...

Ford’s global naming strategy can sometimes feel like a game of automotive déjà vu, and the “Territory” nameplate is no exception. You might recall it from the now-defunct Australian crossover that ...

Ford extended its employee pricing through July 6. The pricing strategy drove market share gains for Ford. Investors will ...

Yeah. Now, the thing is that Altria will keep its dividend up. It has the cash flow. People don’t know whether Ford (NYSE: F) ...

How to fix broken messaging on homelessness, shift public perception, and build campaigns that actually influence change and ...

Ford's U.S. sales in May were strong, but sales of its flagship EV, the F-150 Lightning, collapsed. If EVs are the future, ...

"In Dearborn, the marketing team is likely celebrating their new American Made campaign, which may well be driving sales." Since January, Ford has continually beat the drum in the media about how ...

Who is moving up and who is moving on ? Get updated on the latest new hires, plus awards and honors, in the natural products industry.

Companies that already leaned into "made in the USA" marketing are finding new enthusiasm for the message. Companies like Ford and Metro Mattress are highlighting their domestic workers and ...

Tesla Inc. TSLA has reportedly pivoted its marketing for the Cybertruck as ... Image Via Tesla This is in stark contrast to the previous strategy, which showcased the Cybertruck as a futuristic ...