Over the years, Michelob Ultra has expanded its product line, introducing variations like Pure Gold (an organic beer in 2018), Infusions, Amber Max, and even a hard seltzer in 2021.

Michelob Ultra, the beer that likes to strike alliances with sports and athletes, will use Super Bowl LIX to get back into its game. An advertising appearance during Fox’s February 9 broadcast ...

The four-time Oscar nominee is in what's at least his third Super Bowl commercial with the new spot launched for Michelob Ultra. Titled "The Ultra Hustle," the spot features Dafoe and Catherine O ...