NIL contracts with publicly traded companies won’t be subject to fair-market-value analysis by the new Deloitte-run NIL ...

Discover how LeBron James transformed athlete branding even before the rise of social media in this brief but impactful ...

Nike CEO shuffles leadership, names a new president and splits responsibilities for direct oversight to focus on business ...

Nike shares surged more than 7% on Monday after the U.S. and China agreed to suspend massive tariffs on one another for 90 days. Monitor these crucial chart levels.

Apple is launching a limited-time promotion in partnership with Nike. In an email today, the company revealed that Apple ...

Apple and Nike have released a new promotional offer, which gives existing Apple Card holders 6% cash back on Nike purchases ...

Explore Dak Prescott's endorsements and business ventures beyond football as the Dallas Cowboys' star quarterback.

Nike stock rallied on Monday as investors reacted to a new trade war agreement between the U.S. and China, but what does that ...

Nike's strategic investment in women's sports shows promise as A'ja Wilson's A'One sneaker sells out almost instantly.

If you’re a trail runner looking to upgrade last year’s pair, the Pegasus might be a good choice. It’s designed with a ...

Nike’s highly rated Metcon 9 workout shoes are 24% off right now. If you’re looking for a shoe that’s good for lifting, cross ...

A'ja Wilson knows a thing or two about establishing herself as one of the greats. She's a six-time WNBA All-Star, three-time ...