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The average MLS Season Pass match broadcast is drawing 120,000 unique viewers, according to MLS Commissioner Don Garber. What ...
Apple reportedly paid $2.5 billion for a 10-year deal with Major League Soccer. This gives Apple global media rights and ...
MLS Commissioner Don Garber offered the public a rare bit of data regarding viewership of live matches under its media deal ...
MLS and Apple announced broadcast details for their upcoming subscription-based production starting in 2023. Here's what you need to know.
Out of everything that’s been said about the additions to this year’s MLS-Apple streaming package, one line has stood out the most. During a news conference last month, the league’s ...
The league would like the MLS Cup final to air concurrently on a linear network and in front of the paywall on Apple TV through at least 2026. Other MLS playoff games will air on Apple TV’s ...
In June, the MLS struck a landmark agreement with Apple TV+ to stream all games. While growing in revenue, the league has a long way to go to reach the popularity of team sports in the U.S. and ...
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One Problem That MLS Is Solving for America That NFL Couldn’tFor a long time, Major League Soccer had a tough time keeping steady national viewership with the usual fragmented broadcast ...
Apple’s hope will be that Messi makes MLS more relevant both domestically and internationally, driving up numbers of subscribers to the MLS Season Pass and also to Apple’s TV+ service.
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