Generations reflect the cultural, political, and technological shifts that define their time. From the Greatest Generation to Gen Beta, each age group carries unique characteristics, influenced by …

Authors William Strauss and Neil Howe developed the Strauss–Howe generational theory outlining what they saw as a pattern of generations repeating throughout American history. …

Sep 26, 2025 · Like the generations that came before them, every passing year will shape the cultural perception of who they are. In the meantime, parents get the pride and honor of …

Jan 2, 2025 · If you're wondering, "What generation am I?" here are generations by year and their names. See which generation you are and find out what comes after Gen Alpha.

From Baby Boomers to Gen Z, explore the complexity of America’s living and lost generations through an interactive multimedia experience.

Oct 8, 2024 · The answer to that question is just one example of how generations identify with a shared experience. Baby boomers may have watched from a break room at the office or heard …

Sep 3, 2025 · Are generations the best way to categorize consumer behavior? Knowing generational trends is important, as they can unveil similar attitudes and behaviors among …

Sep 26, 2025 · Between “OK, Boomer,” Millennial pink and pretty much just the mention of Gen Z or Gen X in the right context, today’s generations have earned — appropriately or not — their …

Apr 21, 2025 · There’s no universal system for defining generations, but Inyang notes that researchers and demographers typically consider a generation to span 15 to 20 years.

Mar 13, 2025 · For most of the 20th century, we’ve categorized these groups into generations. Names like Generation X and Generation Z are likely familiar to most of us—but do you know …