Strategic communication, sometimes known as public relations, is a conscious, planned, and ongoing effort made by organizations. The goal is to create a receptive environment for …

Strategic communications is a deliberate, goal-driven approach to communication that aligns messages, audiences, channels, and timing with organizational objectives.

Strategic communication is the planned, purposeful use of communication to achieve specific business objectives. Unlike general communication, it aligns messaging across all …

Jul 10, 2024 · Strategic communications is the purposeful use of communication by an organization to fulfill its mission. It involves the development and delivery of messages that …

Strategic communications is a specialized approach to distributing and receiving information. It means communicating the best message, through the correct channels, to the right people, at …

Apr 15, 2025 · It is the intentional and strategic use of communication to convey messages that align with an organisation’s objectives. Combining elements of public relations, marketing, and …

Dec 30, 2024 · Strategic communication (StratCom) constitutes “a holistic approach to communication, based on values and interests, that encompasses everything an actor does to …