Nov 14, 2024 · Kelley believes the early mover advantage has helped propel them to 2.6 million followers. “Organic growth is hard to come by on mature platforms,” he said, explaining that from an audience development standpoint, opportunities like this are rare as a rush of people check out new tools, and platforms make it as easy as possible to discover.

Dec 5, 2024 · Advertising; Featured Post; Innovation; Perspectives; Policy; The big 5 for 2025: forces impacting media and tech From antitrust efforts to political pressure, an evolving advertising ecosystem and publishers’ precarious AI balancing act, it is critical that media companies be on the front foot going into the new year

The DCN Next Summit is an exclusive gathering of executives from Digital Content Next's member companies and select invited guests. These leaders and innovators from the world's most trusted, premium media companies come together to learn from each other and insight-packed speakers. This unique event offers a day and a half of programming.

The DCN Next Summit is an exclusive gathering of executives from Digital Content Next's member companies and select invited guests. These leaders and innovators from the world's most trusted, premium media companies come together to learn from each other and insight-packed speakers. This unique event offers a day and a half of programming.

Jan 16, 2025 · Perspectives; DCN’s media industry must reads: week of January 16, 2025 This week's digital media industry must-read news stories curated by DCN, the only trade association that exclusively serves media companies

The DCN Next Summit is an exclusive gathering of executives from Digital Content Next's member companies and select invited guests. These leaders and innovators from the world's most trusted, premium media companies come together to learn from each other and insight-packed speakers. This unique event offers a day and a half of programming.

Nicola (Nici) Catton is the Senior Vice President, Product Delivery at Penske Media Corporation, overseeing Product Management, Project Management and Product Design.

5 days ago · Covering the actions of state legislatures has long been viewed as the journalistic equivalent of forcing people to eat broccoli. Such political news may be part of a citizen’s “healthy” diet, helping them stay involved in the democratic process. However, it …

Jan 16, 2025 · Apps are hot again. After the boom in investment in interactive publisher apps in the early 2010s failed to produce much in terms of audience growth or return on investment, many publishers quietly closed their apps, turning instead to putting content on social platforms and relying on responsive design for the mobile experience.

May 7, 2024 · New technologies will be critical to the media landscape in 2024, converging with trends towards immersive, personalized experiences and the increased impact of the creator economy, according to Arthur D. Little’s State of the Media Market 2024.The report is subtitled “Back to Balance: A Year of Prudent Economic Expectations,” reflecting the authors’ belief in the sector’s recovery ...