Honda used every part of the Accord to make an award-winning ad in 2003 [Watch]
Honda used every part of the Accord to make an award-winnin…
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motorbiscuit.com
Here's How Honda Made One Of The Best Car Commercials Of All Time
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Honda Just Remade Its Famous 'Cog' Ad, but With a Major Twist
Honda Just Remade Its Famous 'Cog' Ad, but With a Major Twist
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adweek.com
"Cog" is a British television and cinema advertisement launched by Honda in 2003 to promote the seventh-generation Accord line of cars. It follows the convention of a Rube Goldberg machine, utilizing a chain of colliding parts taken from a disassembled Accord. Wieden Kennedy developed a £6 million marketing campaign around "Cog" and its partner pieces, "Sense" and "Everyday", broadcast later in the year. The piece itself was produced on a budget of £1 million by Partizan Midi-Minuit. Antoine Bar
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"Cog" is a British television and cinema advertisement launched b…
12.9K views8 months ago
FacebookBad Science Jokes
Classic Ad: Honda 'Cog'
Classic Ad: Honda 'Cog'
Dec 31, 2009
nytimes.com
DEDICATION® on Instagram: "In 2003, Honda captivated audiences with the release of its iconic Accord advertisement titled “The Cog.” This groundbreaking commercial featured a mesmerizing Rube Goldberg machine constructed entirely from disassembled parts of the Accord. Each piece moved in perfect harmony, creating a seamless chain reaction that highlighted the brand’s engineering precision and innovation. Remarkably, the entire ad was filmed in real time without the use of CGI, a feat that requir
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DEDICATION® on Instagram: "In 2003, Honda captivated audience…
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Instagramdedication
Evolving Marketing & Branding on Instagram: "Yup! NO CGI 👀 Honda’s 2003 commercial “Cog” is a masterclass in mechanical choreography and brand storytelling. Created by Wieden+Kennedy, the two-minute ad features a mesmerizing Rube Goldberg style chain reaction, crafted entirely from disassembled Honda Accord parts. No CGI. Just pure engineering magic! The production took seven months and over 600 takes to perfect, with the final sequence filmed in two continuous shots stitched together due to sp
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Evolving Marketing & Branding on Instagram: "Yup! NO CGI 👀 Honda’…
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