In January of 1989, a Georgia resident named Kenneth Lamar Noid walked into an Atlanta-area Domino's Pizza armed with a gun. Noid, who had a history of mental illness, believed the company's popular “Avoid the Noid” ads were created specifically to mock him. He took the store's two employees hostage and demanded $100,000, a getaway car, and a book about conspiracy theories. Read the strange story at the link in bio. #AvoidTheNoid #TheNoid #PizzaHistory #StrangeButTrue | RetroObsessed

165K views · 1.8K reactions | The Noid is back and there’s only ONE way to avoid it.  Get two or more medium 2-topping pizzas for $5.99 each. Order now at dominos.com  | Domino's Pizza | Facebook